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Scale To The Next Level

Transfer of Wealth: From Clowns to Kings

May 17, 2025 by Alex Hyun 4 Comments

This is the sequel to my last post — “Only The Strong Survive: Why You Need Systems To Get Rich“ If you read that masterpiece, you already know that the reselling market recently humbled a lot of people. Most of them will never come back. Good riddance.

But what really comes next? Where are the true opportunities for you and me? That’s what this post is all about.

Because while the noise died down, and the clowns who talk too much finally shut up, a new era was forming. The transfer of wealth from overleveraged clowns to disciplined kings.

The Rise of the Clown Funnel

In recent years (2021-2023), a new breed of seller emerged. The online arbitrage (OA) automation guys. The VA-dependent, cashback-stacking, never-see-the-product dipshits. You know the jackasses who go to the beach while their business supposedly runs in the background pushing millions (what a joke).

They act like they’ve built a machine. But what they’ve really built is a house of mirrors.

  • VAs sourcing from Tactical Arbitrage and leads lists they don’t understand (most of these VAs collaborate and share leads with each other, at your expense)
  • Orders going straight to prep centers in tax-free states they’ve never visited
  • Cashbacks stacked on gift cards stacked on coupons stacked on hope (pathetic)
  • No product inspection, no SKU traceability, no real control

Then everything gets dumped into FBA — as if Amazon is supposed to clean up the mess.

They’re completely blind, and Amazon punishes blind.

This is the clown funnel in full effect. It looks clean on a flowchart, but one policy change, one flag, one missed inspection, and it collapses instantly.

The Illusion of Scale

These sellers love to talk about scale. But they don’t own any of this so-called “scale”.

They don’t control sourcing. They don’t control prep. They don’t control pricing. They don’t control customer experience.

So what do they control?

Nothing.

They’ve outsourced every single profit lever. All they have is a flowchart of dependencies and a false sense of freedom. They treat VAs like systems and SOPs like safety nets. But SOPs don’t prevent disaster, only systems do.

Systems only work if you understand them.

This is why when things go wrong, these sellers get into TikTok shop, Amazon affiliate marketing, private label or memecoin trading. Because there’s no foundation. No structure.

Even worse, most of these grifters start to sell courses, roadmaps, paid Discords or start a YouTube channel to teach other people to become just like them. Pathetic.

They don’t walk the walk, but they sure as hell love to talk the talk.

Meanwhile, The Kings Were Building in Silence

While these clowns were chasing Rakuten cash back and selling Nike socks, the real operators were:

  • Engineering SKU paths that crosslist seamlessly to Amazon, eBay, and Walmart
  • Creating warehouse workflows to prevent overselling
  • Building systems for the business, not for the VAs (pathetic)
  • Logging every cost of goods sold, authenticity trail, UPC, ASIN, expiration date, and receipt meticulously
  • Eliminating dependency, one step at a time

They didn’t wait until they had VAs to build a system. They built the system so that when they had help, it scaled instantly.

Here’s the key mindset difference that few will ever understand.

Systems are built for the business, not for your fucking VAs.

Your VAs are part of your system, you do not outsource your entire business to them so they can figure it out.

If your system requires VAs, so be it. I have nothing against VAs. Certain jobs cannot be automated via AI and require a human touch. But it must be clear where they fit into the perfect system.

But to say that you build systems or standard operationg procedures so your VAs can do your job is a complete joke.

True operators build for stability, not hype.

They built for velocity, not volume.

They don’t try to outsource the hard parts. Instead, they master it.

You think you will get rich outsourcing your entire business to prep centers, when even Jeff Bezos runs his own warehouses?

Like Dan Pena said, success leaves clues.

Real hustlers work for power and control.

Jackasses want to buy back freedom to circlejerk on X with their dipshit friends.

This Is the Transfer of Wealth

The gap is now wide open:

  • The clowns are gone or getting margin-choked on products that 20 other sellers also found on a leads list.
  • The kings are listing extremely high-demand, high-profit inventory, across more platforms, with tighter control, and higher velocity.

You can see it clearly now:

This isn’t a recession. This is a transfer of wealth from clowns to kings.

The only ones complaining are the ones who didn’t prepare for war.

They thought their VAs in the Phillipines would make them rich.

Instead, they were farming leads, sharing it with their VA homies and laughing to the bank.

The people who refused to build systems, they’re scrambling.
The ones who saw the storm coming, they’re thriving.

Everyone keeps saying opportunities are drying up, that we’re in a recession, to play it safe.

Cardone says to expand while others contract and to never retreat unless it’s a calculated move to take you to the next stage of expansion.

That’s exactly what I’m doing.

While others were looking for shortcuts.
We were building infrastructure.

While they were flexing orange bars.
We were tracking turnover.

They were building businesses on cashback and Rakuten.
We were engineering real margin.

Now they’re flipping crypto again. Talking about TikTok Shop. Or selling courses.

I wonder what they’ll move on to next when even that goes bust.

The King Mentality: Master > Systemize > Delegate

We don’t outsource the most important parts of our business.
We master them first.

That’s what Bezos did. That’s what real operators do.

We don’t build SOPs just to tell a VA which button to click.
We build systems so the machine runs even when we’re not in the room.

Prep is not a commodity. Inventory is not an asset. Sourcing is not a job you hand to someone who’s never sold a product in their lfie. Someone who doesn’t give a damn if you make $1 profit or $1M profit.

Someone living off $2/hour. They don’t give a damn about you.

Don’t make me laugh.

They farm you for your $2, while working behind your back to farm 100 other people who love to outsource.

This hands off model peddled by the online arbitrage influencers is ann absolute gold mine for them.

Identify the levers that drive profit — and if you give them away before you understand them, you don’t own your business. You’re just a middleman in a value chain that doesn’t need you.

The marketplace is ruthless and disposes every link that is indispensable. Because it’s the perfect system.

That’s why useless employees at Google and Facebook are getting laid off in droves. They had cool chairs, pool tables and tons of free to do bullshit TikTok dances, but they were useless. And it was their time to go.

Same with this online arbitrage clown society.

Let’s just sell products that aren’t even discounted that much, stacking 12% Rakuten discounts, discounted gift cards and 1.5% cash back on credit cards. Then let’s sell them for 3x the price we paid, much higher than MSRP. Then let’s send everything to prep centers to ship to FBA, go to the beach and chill. Let’s ignore inbound placement fees, prep center expenses and higher FBA fees. Let’s pretend VAs won’t work behind our back while their loyalty to us is only $2-5/hour. Let’s act like this path of least resistance won’t be replicated by every dipshit sitting at home. Let’s pretend we offer value to a marketplace that barely needs us.

Sound too good to be true?

Because it is.

The easy money is over. Stimulus money dried up ages ago.

It’s time to lock in my friends.

Conclusion

The clown funnel is imploding.
The king’s table has more room.

The motherfucking storm is coming again.
Be ready for war. It’s time to execute.

Once again, the wealth will flow from clowns to kings.

Stay tuned to learn how to build automation that is built into the very core of your business, something tangible and scalable.

I want to network with some up-and-coming kings, hustlers who don’t sit in their La-Z-Boy in front of the TV with their Macbook in their lap thinking their going to build an OA empire.

I’m talking about those who take destiny into their own hands and go hard.

We’re talking endless sourcing, nonstop building and a visionary mindset.

The same mindset which took Jeff Bezos from his garage to building an unstoppable empire. Add me on discord @mkvln and let’s chat.

I know some of you read this blog, and I want to open the door to the next level. Some of you actually know how to read words but are too busy taking action to leave comments. And I respect that. It’s usually the loudest in Discord groups who have zero systems in place and have nothing in order. But this time is different. Sometimes only those who reach out can build important connections that can change their lives.

My new content only appeals to the top 1% and this is strictly by design.

Most won’t understand or lack the attention span to read.

These clowns are in it for the fast money, and are nowhere to be seen when it comes to self-development and building

I used to use social media platforms like Instagram, TikTok, YouTube and Facebook to reach a massive audience.

But it was seriously disappointing at how low the bar was set on these platforms.

Clowns chasing quick gains, moving from one thing to another.

Starting surface level businesses and never reaching mastery.

They don’t bother to read, to learn.

And it was my fault for thinking it would be anything different.

However, there’s always a few black sheep among the herd of followers.

Those who aren’t just in it for the short-term but think years and decades ahead.

That’s who I want to connect with in my new blog-audience based community.

Going to keep posting next level insights on this website so keep checking back.

And one of these posts will contain the secret link to the new community that will only be available to those who have the ability to read words and take action.

I’m about to teach the inner circle game that took me months and years of failure to put together.

Information that could be dangerous in the wrong hands, and too generous for the masses who want quick and easy solutions.

Only for the serious who are going to scale to the motherfucking moon.

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Reader Interactions

Comments

  1. Brian Dozier says

    May 18, 2025 at 6:49 pm

    I love cold, hard truth messages like this! Keep them coming. I would love to network with you and be apart of your community.

    Reply
    • Alex Hyun says

      May 19, 2025 at 1:56 am

      Thanks Brian,

      Check out my latest post: https://mkamz.com/the-new-discord/ to find the link to the new community. Look forward to connecting brother

      Alex

      Reply
  2. Sway says

    May 19, 2025 at 2:13 am

    LFG

    Reply
  3. Dustin says

    May 21, 2025 at 2:26 pm

    yo! i love your blog man. been keeping up everytime i see a notification. would love to connect and network as well!

    Reply

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